Protected Territory Franchises
Territory terms can shape how a franchise feels to own day to day. In this group, the common thread is language that appears more protected or exclusive around a franchisee's area, but the businesses themselves span a wide range of models. There are 117 brands here, with the heaviest concentration in Food & Beverage, followed by Home Services, then Health & Wellness and Education & Training. Pets and Entertainment & Recreation also have a meaningful presence, so the idea of a protected territory is not limited to one style of operation.
The financial spread is wide. Startup investment ranges from $18,400 to $39,761,944, with a median startup investment of $183,250. Recurring fees sit in a more familiar middle: the median royalty is 6.0% and the median marketing fee is 2.0%. Outlet scale varies too, but the median brand is still relatively modest at 11 outlets, which means this group mixes emerging systems with much larger networks.
A few examples show that range clearly. EOS Worldwide sits in Business Services with 732 outlets and an initial investment of $61,045 to $150,660, while FYZICAL in Health & Wellness shows a much broader investment band of $64,250 to $519,100 across 595 outlets. Freedom Boat Club brings a membership-based recreation model at $223,500 to $502,500, and Phenix Salon Suites represents a higher-cost beauty model at $721,109 to $1,664,822. On the restaurant side, MOE'S SOUTHWEST GRILL is far more capital intensive at $624,725 to $1,850,250. That mix is a useful reminder that territory protection matters, but it does not erase the bigger questions around buildout, staffing, regulation, and operating complexity.
Most brands here also disclose financial performance information: 92.3% include Item 19. That can help when comparing systems that may sound similar on territory terms but differ sharply in cost structure, scale, and ownership demands. Florida appears often among headquarters locations, followed by California and Georgia, with Illinois, Massachusetts, and New York also represented.
Representative brands
A small route-safe sample from this group, with the basic economics and operating context most readers look for first.
EOS Worldwide
Business Services
Provides business coaching and training services to help entrepreneurs implement effective operating systems.
- Initial investment
- $61,045 to $150,660
- Royalty
- Not clearly disclosed
- Marketing fee
- 100.0%
- Outlet count
- 732
MOE'S SOUTHWEST GRILL
Food & Beverage
Operates fast-casual restaurants serving customizable Southwest-inspired meals with fresh ingredients and bold flavors.
- Initial investment
- $624,725 to $1,850,250
- Royalty
- 5.0%
- Marketing fee
- 110.0%
- Outlet count
- 596
Moe's Southwest Grill Registrations
Food & Beverage
Operates fast-casual restaurants serving customizable Southwest-inspired meals with fresh ingredients and bold flavors.
- Initial investment
- $624,725 to $1,850,250
- Royalty
- 5.0%
- Marketing fee
- 110.0%
- Outlet count
- 596
FYZICAL
Health & Wellness
FYZICAL offers franchises for centers that provide physical therapy, medically-based physical wellness for rehabilitation, pain management, and balance to patients by licensed and qualified therapists, balance retraining and fall prevention…
- Initial investment
- $64,250 to $519,100
- Royalty
- 3.9%
- Marketing fee
- 2.0%
- Outlet count
- 595
Freedom Boat Club
Entertainment & Recreation
Operates a membership-based boat club that provides access to a fleet of boats for recreational use without ownership responsibilities.
- Initial investment
- $223,500 to $502,500
- Royalty
- 6.0%
- Marketing fee
- 1.0%
- Outlet count
- 408
Phenix Salon Suites
Beauty & Personal Care
Offers private salon suites for beauty professionals to operate their own businesses independently within a shared facility.
- Initial investment
- $721,109 to $1,664,822
- Royalty
- Not clearly disclosed
- Marketing fee
- Not clearly disclosed
- Outlet count
- 399
FAQ
Does a protected territory mean there will be no competition nearby?
Not necessarily. The shared trait here is territory language that appears more protected or exclusive, but the exact scope can vary by brand. It is worth looking closely at how each franchise defines the territory, what exceptions exist, and whether the protection applies to all channels of sales or only certain types of locations.
Are protected territory franchises mostly low-cost service businesses?
No. The group includes lower-investment concepts, but it also includes very capital-intensive models. The overall startup range runs from $18,400 to $39,761,944, and examples here include everything from business coaching to physical therapy, boat clubs, salon suites, and fast-casual restaurants.
What fee levels are typical in this group?
The median royalty is 6.0% and the median marketing fee is 2.0%. Individual brands can differ, and some do not clearly disclose every fee in the summary, so it helps to compare the full fee structure alongside the territory terms.
Are these mostly large, established franchise systems?
It's a mix. The median outlet count is 11, which suggests many smaller or earlier-stage systems, but there are also much larger brands in the group. Examples shown here range from 399 outlets to more than 700 outlets.
What should I compare first when two brands both offer protected territory language?
Start with the operating model and total investment, then look at recurring fees, outlet count, and whether the brand provides Item 19 financial performance information. Territory terms matter, but they are only one part of how a franchise will work in practice.