Mosquito Authority Franchise Review (2026): Costs, Fees, Revenue Potential

• Category: Health & Wellness
• Initial Investment: $54,000 to $127,700
• Franchise Fee: $25,000
• Royalty: 10% of gross revenues, subject to minimum monthly fees starting in year two
• Marketing / Ad Fee: No current national marketing fee, but the franchisor may impose up to 3% of gross revenues with a monthly minimum of $150 to $200; local advertising requirement is the greater of $5,500 or 5% of gross sales annually
• Key additional recurring fees: Local website/SEO fee currently $250 per month; technology and software systems fee ranges from $100 to $1,200 per month depending on prior 12-month gross revenues
• Number of locations: 546 franchised outlets and 1 company-owned outlet at year-end 2024; the disclosure also states 548 franchised specialty businesses as of December 31, 2024, so the disclosure does not clearly establish a single outlet count because territories and businesses may be counted differently
• Best Fit: Owner-operator or manager-led with active oversight

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The estimated initial investment ranges from $54,000 to $127,700, which places this in a relatively low startup band for a franchise requiring vehicles/equipment and field operations.

The largest identified upfront cost is the $25,000 initial franchise fee. The disclosure also shows additional funds of $3,000 to $10,000, which suggests working capital needs are part of the startup picture. Because this is a service business with equipment and vehicle needs, startup costs are not limited to the franchise fee alone.

The disclosure includes alternate franchise fee figures in extracted fee references, but the primary disclosed franchise fee used here is $25,000. The disclosure does not clearly establish from the provided figures when the alternate fee amounts apply.

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• Monthly fee / royalty: 10% of gross revenues, or minimum monthly fees starting in year two at $200 per month, increasing by $100 each year up to $700, whichever is greater
• National marketing fee: Currently none, but may be imposed at up to 3% of gross revenues, with a minimum monthly fee ranging from $150 to $200
• Local advertising: Greater of $5,500 annually or 5% of gross sales annually
• Local website / SEO / reputation management: Currently $250 per month
• Technology and software systems fee: $100 to $1,200 per month depending on prior 12-month gross revenues
• Additional assistance: $750 to $1,250 per day plus travel, lodging, and meals
• Late fee: $100 per late payment
• Transfer fee: $7,500 or $2,500 depending on transferee relationship
• Successor franchise fee: $3,500

Overall, the fee stack appears meaningful because it combines a high percentage royalty with required local advertising spend and multiple monthly operating fees. The total burden will depend on revenue level and whether optional or contingent fees are triggered.

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Yes, the FDD includes Item 19 financial performance information, but it is limited in different ways depending on which table you use.

Company-owned Hickory location: actual 2023 and 2024 results

For the company-owned single territory in Hickory, North Carolina:

• 2023 total income: $374,420.19
• 2024 total income: $384,191.98
• Average of 2023 and 2024 total income: $379,306.09
• Median of 2023 and 2024 total income: $379,306.09
• Range of total income: $374,420.19 to $384,191.98

Related operating figures for that same location:

• 2023 gross profit: $288,386.17
• 2024 gross profit: $297,100.04
• 2023 EBITDA: $71,691.47
• 2024 EBITDA: $52,577.92
• 2023 net income: -$6,852.22
• 2024 net income: -$30,410.90

This is actual historical performance for one company-owned territory over two years. It is not a systemwide average, and it should not be treated as representative of all franchisees.

Franchisee gross revenue distribution for 2024

The disclosure also provides a 2024 gross revenue distribution for 129 franchisees covering 508 territories owned and operated by franchisees:

• $2,000,001 and up: 3 franchisees (2%); 48 territories (9%)
• $1,000,001 to $2,000,000: 11 franchisees (9%); 109 territories (21%)
• $500,001 to $1,000,000: 20 franchisees (16%); 90 territories (18%)
• $250,001 to $500,000: 24 franchisees (19%); 92 territories (18%)
• $100,001 to $250,000: 45 franchisees (35%); 119 territories (23%)
• $50,001 to $100,000: 16 franchisees (12%); 32 territories (6%)
• Less than $50,000: 10 franchisees (8%); 18 territories (4%)

From that distribution:

• The median franchisee appears to fall in the $250,001 to $500,000 gross revenue band, because the cumulative count reaches the midpoint within that range.
• The largest single band is $100,001 to $250,000, containing 35% of franchisees.
• 27% of franchisees (35 of 129) were above $500,000 in gross revenue.
• 20% of franchisees (26 of 129) were at $100,000 or less in gross revenue.

The spread is wide. A small group reported revenue above $2 million, while a meaningful portion reported under $100,000. That suggests substantial variability across operators and/or territory portfolios.

Revenue is not profit. The franchisee table reports gross revenue bands only, not franchisee expenses, EBITDA, or net income. The company-owned location table includes expense detail, but it covers only one territory and two years. The disclosure provided here does not clearly state whether the Item 19 figures are audited.

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• Model: Hybrid service model, with consumer-facing field services and operational infrastructure that includes technology and call-related costs
• Revenue pattern: Likely recurring or repeat seasonal service revenue, with additional pest-related service revenue shown in 2024 for the company-owned location
• Operations: Field-service business requiring direct supervision, vehicles/equipment, technicians, chemicals, and software systems
• Staffing: Technician labor and payroll are material operating cost categories in the company-owned example
• Facility needs: Rent expense appears in the company-owned results, though this is not a storefront-heavy concept based on the information provided

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Advantages

• Startup investment is relatively modest at $54,000 to $127,700.
• The system is sizable, with 546 franchised outlets at year-end 2024.
• Item 19 includes both a detailed company-owned profit and loss statement and a franchisee revenue distribution.
• The company-owned location showed fairly similar total income across 2023 and 2024, at roughly $374,000 to $384,000.

Considerations

• The royalty is 10% of gross revenues, which is charged on revenue rather than profit.
• Franchisees must also meet a local advertising requirement of the greater of $5,500 or 5% of gross sales annually.
• Territory protection is non-exclusive, which can affect market overlap risk.
• Ownership is not passive; the disclosure requires direct supervision by the individual franchisee or a designated business manager.
• Revenue outcomes vary widely across franchisees, from less than $50,000 to more than $2,000,000 in 2024 gross revenue.

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This franchise may fit someone comfortable with an active service operation involving technicians, vehicles/equipment, scheduling software, and local marketing execution. It may also fit a business entity that can install a designated manager for direct on-site supervision.

It likely does not fit someone seeking passive ownership, exclusive territory protection, or a simple fee structure with few recurring charges.

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• The initial franchise term is listed as 2 years, which is shorter than some buyers may expect and can affect renewal planning.
• The disclosure references litigation mentions, which warrants review in the FDD.
• Minimum monthly royalty obligations begin even if revenue is low, starting in year two.
• The franchisor may implement a national marketing fee in the future, up to 3% of gross revenues.
• The company-owned example showed positive EBITDA in both years but negative net income after depreciation and amortization, which shows how accounting results can differ from operating cash flow measures.

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Mosquito Authority presents a lower initial investment than many equipment-based service concepts, but the tradeoff is a hands-on operating model with non-exclusive territory rights and several recurring fees tied to revenue and marketing. The disclosed revenue data shows that some operators reach high gross revenue levels, but outcomes vary widely, and the available profit detail is limited to one company-owned territory.

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