Maid Right Franchise Review (2026): Costs, Fees, Revenue Potential

• Category: Automotive
• Initial Investment (range): $147,100 to $218,500
• Franchise Fee: $15,000 listed as the initial franchise fee display; the disclosure also states franchises sold during the last fiscal year had franchise fees ranging from $25,000 to $65,000, and Item 7 includes a $65,000 franchise fee line item
• Royalty: 6% of Gross Sales, with a $150 weekly minimum
• Marketing / Ad Fee: Greater of 2% of Gross Sales per week or $50 per week
• Key additional recurring fees: Contact Center Fee of the greater of 2% of Gross Sales or a weekly minimum that rises over time; Accounting and Business Advisory Services Fee of $85 per week; technology-related fees are referenced, including an initial technology fee of $5,000
• Number of locations: 35 franchised outlets at year-end 2024; 0 company-owned
• Best Fit: Manager-led owner or active overseer, not passive ownership

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The disclosure estimates total initial investment at $147,100 to $218,500 for a single territory. Based on the figures provided, major startup cost drivers include the franchise fee, additional funds of $50,000 to $60,000, vehicle costs of $1,500 to $5,000, equipment and supplies of $3,500 to $7,000, real estate and/or leasehold improvements of $0 to $3,000, and an initial technology fee referenced at $5,000.

This reads as a mid-range startup cost. It is not a low-cost entry because the required additional funds are substantial and the operating model includes multiple ongoing support and system fees from the start.

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• Royalty: 6% of Gross Sales; $150 weekly minimum
• Marketing Fund Contribution: Greater of 2% of Gross Sales per week or $50 weekly minimum
• Contact Center Fee: Greater of 2% of Gross Sales or weekly minimums of $50 during the first 12 weeks, $100 during the second 12 weeks, $150 during the remainder of year one, and $220 thereafter; capped at $770 per week
• Accounting and Business Advisory Services Fee: $85 per week
• Advertising Cooperative Fee: Up to the greater of $10,000 or 2% of Gross Sales per year, if applicable
• Renewal Fee: Greater of 25% of the then-current initial franchise fee or $15,000
• Transfer Fee: Greater of $20,000 or actual out-of-pocket expenses
• Annual Convention: Recently $1,000 per attendee; $2,000 if not attended
• Late / NSF Fees: $100 per late payment plus 1.5% per month or the highest lawful rate, whichever is less; additional $100/report/week in certain cases

Overall, the recurring fee burden appears layered rather than simple. In addition to royalty and marketing contributions, the model includes contact center and accounting/business advisory charges, which means the effective ongoing burden is more than just the headline royalty rate.

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Yes, the FDD includes Item 19 revenue data, stated as Gross Sales for franchised businesses during fiscal year 2024.

Systemwide figures disclosed

• Total Gross Sales reported: $10,408,825
• Franchised businesses included: 20
• Franchisees included: 18
• Average Gross Sales per franchised business: $520,441
• Median Gross Sales per franchised business: $356,020
• Average Gross Sales per franchisee: $578,268
• Median Gross Sales per franchisee: $356,020

Quartile results

• Top quartile:
  • Average: $1,258,050
  • Median: $1,182,243
  • Range: $883,697 to $1,731,326
  • 5 franchisees / 6 franchised businesses
• Median 50%:
  • Average: $435,696
  • Median: $356,020
  • Range: $287,935 to $855,782
  • 8 franchisees / 9 franchised businesses
• Bottom quartile:
  • Average: $126,601
  • Median: $95,578
  • Range: $29,745 to $278,312
  • 5 franchisees / 5 franchised businesses

By years in operation

• 12–23 months operational:
  • Average: $66,206
  • Median: $73,295
  • Range: $29,745 to $95,578
  • 3 franchisees / 3 businesses
• 24–35 months operational:
  • Average: $274,598
  • Median: $326,250
  • Range: $156,075 to $341,468
  • 3 franchisees / 3 businesses
• 36+ months operational:
  • Average: $782,201
  • Median: $709,533
  • Range: $278,312 to $1,731,326
  • 12 franchisees / 14 businesses

Revenue mix and job metrics

• Recurring Service: 86.43% of Gross Sales; average job size $190
• One Time Cleaning (and initial recurring appointments): 9.73%; average job size $268
• Commercial Cleaning: 1.98%; average job size $204
• Move In/Out Cleaning: 1.86%; average job size $317

The spread in results is wide. Median gross sales per business of $356,020 is materially below the top-quartile median of $1,182,243, while the bottom-quartile median is only $95,578. The tenure table also suggests that older businesses reported materially higher gross sales than newer ones.

These figures are revenue, not profit. The disclosure does not establish unit-level profit, owner income, margins, or cash flow. The sample is also limited: the Item 19 analysis includes only 20 franchised businesses operated the full fiscal year by the same franchisee and excludes 30 businesses that were either not open the full year or were not using the CRM in a manner that allowed disclosure.

The disclosure does not clearly establish whether these Item 19 figures are audited.

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• Primary orientation: The disclosure does not clearly establish a pure B2B or pure B2C model; the revenue mix suggests a service business with recurring cleaning as the core offering
• Revenue pattern: Primarily recurring, with 86.43% of disclosed gross sales from recurring service
• Operating characteristics: Requires a designated manager under direct, full-time, on-premises supervision; uses technology systems including CRM; involves vehicles, equipment, and supplies; includes contact center and accounting/business advisory support fees

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Advantages

• Item 19 provides actual gross sales data with averages, medians, quartiles, and tenure-based breakdowns
• Revenue mix is heavily weighted toward recurring service at 86.43% of gross sales
• Older businesses in the 36+ month group reported higher average and median gross sales than newer businesses
• Startup investment does not appear to require heavy leasehold buildout, with real estate/leasehold improvements estimated at $0 to $3,000

Considerations

• Revenue dispersion is substantial, from $29,745 at the low end of the bottom quartile to $1,731,326 at the high end of the top quartile
• The fee structure includes several recurring charges beyond royalty and marketing contributions
• The model is not passive; a designated manager must provide full-time, on-premises supervision
• The territory is non-exclusive, which can limit geographic protection
• Outlet count declined from 44 to 35 franchised outlets in 2024

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This franchise may fit someone comfortable with a manager-led service operation who expects to actively oversee performance, staffing, systems, and recurring customer work over time.

It likely does not fit someone seeking passive ownership, simple fee economics, or a model where early-stage revenue is likely to resemble the mature-unit averages shown for longer-operating businesses.

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• The franchisor reserves the right to modify the amount, manner, and timing of payment for fees payable to it or affiliates, except for the royalty fee and market fund contribution during the initial term
• If terminated for cause or if the business does not operate for the full term, the franchisor states it is entitled to lost profits measured by royalties, marketing fund payments, and other fees that would have been paid for the remainder of the term
• Transfer costs can be significant, with a stated fee of the greater of $20,000 or actual out-of-pocket expenses
• Renewal is not nominal, with a fee of the greater of 25% of the then-current initial franchise fee or $15,000
• Item 19 excludes a sizable group of businesses not open the full year or not using the CRM in a manner that allowed disclosure

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Maid Right presents a recurring-service model with disclosed revenue data that shows a meaningful difference between newer and more established businesses. The main tradeoff is that the model appears operationally involved and fee-layered, while reported gross sales vary widely and do not indicate profit.

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